Drip Marketing Campaign

Box 1

Utilizing the capabilities of our in-house printing and cutting machines I was able to design a 3-dimensional piece with a custom perf cut that allowed the end user to easily take out the sunglasses on the box.

This box was then sent to the marketing target with a branded selfie-stick and we encouraged them to share their photos with the company.

Box 2

The second item in the drip campaign was a custom designed and sized self-locking box.

Playing with the "Recharge" theme a branded battery pack was included, as well as a branded tumbler and customized coaster.

Item 2

Utilizing our unique print capabilities we were able to create coasters to include in the second mailing of this drip campaign. The ones shown contained our sales person's information, the final pieces were customized with the recipient's names.

The artwork was reverse printed on the back of an acrylic sheet. To protect the printing and avoid scratching a piece of white plastic material was adhered to the back. This also increased the thickness of the coaster, giving it a more durable structure and feel.

Box 3

The final piece of the Summer Drip campaign was designed differently, in artwork and final, to help create some excitement when they see something a little unexpected.